The canvas is becoming a tiny creative laboratory
Figma’s new generative plugins and shaders make custom visual tools, interactive effects, and code-backed experiments easier to create and share.
AI-assisted creative workA small systems feature with outsized polish
Figma’s new opacity controls let teams update transparency across variables and states without detaching colours from the design system.
Visual systemsThe website is becoming a managed creative system
Webflow’s Source brings code, CMS, hosting, marketing tools, and governed AI agents into one environment, with human approval still configurable.
Web/product buildingSafer experiments for agent-built products
Cursor Cloud Agents can now run inside isolated Vercel Sandboxes, giving coding agents disposable environments for cloning, editing, testing, and cleanup.
AI-assisted building
AI at scale still depends on production discipline
Adobe details a Firefly campaign spanning 392 unique images and videos, 38 screens, 30 aspect ratios, and extensive Frame.io review workflows.
Creative direction
A brand refresh can clarify how a company behaves
Gusto’s new identity uses a brighter accent colour and a more energetic system to reflect a broader product role and a more distributed way of working.
Brand designPost-merger branding is a clarity exercise
Salesloft introduced a unified identity less than a year after merging with Clari, using the brand to explain a combined product story and company direction.
Creative strategyHigher-ed marketing works harder when it shows the after
UAB’s new recruitment campaign centres alumni outcomes, student opportunity, and a connected journey across film, billboards, digital marketing, and a dedicated website.
Higher education marketingCreator businesses are being asked to feel more human
Creatorland’s latest briefing points to growing interest in owned audience relationships, older creators’ perceived authenticity, and deliberate use of AI.
Creator businessA walk is not a productivity hack; it is a context switch
A 2026 systematic review and meta-analysis found moderate-certainty evidence that walking improves divergent thinking, while evidence for convergent thinking remained uncertain.
Creativity and wellness